Sony Ericsson Xperia Pureness : Sony Ericsson dévoile le nouvel Xperia Pureness à Londres

Il semblerait que le dernier LG-GD900 de LG ait fait quelques envieux dans le monde de la téléphonie mobile... Disons, Sony Ericsson par exemple...
Bref, voici le très élégant Xperia Pureness, un téléphone portable au design très sobre, mais aux caractéristiques encore inconnues. Sony Ericsson annonce tout de même que son Xperia sera disponible en Novembre prochain...
Mais, quel bel écran!



September 3rd 2009 - Today at a business update meeting, Sony Ericsson showed the new Xperia™ Pureness, a simple design phone which brings together beautiful craftsmanship and the concept of “talk, text, time - a holiday from technology”. The Xperia™ Pureness will be officially launched in November 2009 through selected retail distribution channels in key cities around the world.

The handset was shown to media attending an event to launch Sony Ericsson’s new brand direction where the company also confirmed its alignment under the Sony make.believe brand message.

Xperia™ Pureness approaches the mobile phone as a work of art rather than technology. The company’s designers aimed to sculpt an object of design that reflected the purity of water and a sense of calmness when not in use.

More details on Xperia™ Pureness will be available when the phone launches in November 2009.